Books can be purchased directly from the author with a personalized signature for $20 plus shipping.
Contact joe dot lieberman @

Dragons & Enemies Part 1: For The Self-Aware Leader

Align your enemies, dance with your dragons, and master your own reality. Dragons are the external forces we must all overcome in order to succeed in business. Enemies are our “enemies within” that we must acknowledge and align to be the best leaders possible. Business leaders ranging from start-up entrepreneurs to corporate veterans will enjoy this short, sharp and unforgettable guide to self-aware leadership.


Dragons & Enemies Part 2: Mastery For The Self-Aware Leader

Dragons (those daily external forces) and Enemies (our internal limitations and blind-spots) are further examined. Essential principals for effective leaders are described with compelling stories and anecdotes.  Part Two of this guide to self-aware leadership is an important and unforgettable tool for living your personal and professional life with mastery.


“A world view in which .. obstacles to success and happiness are treated with a blunt, honest, and constructive process of self-assessment and remediation.  (Joe) speaks to the alignment of one’s personal and business visions, where integrity is central to success ..highly enjoyable..”
Mo Kamal, Executive Director, Investment Management, MSNBC Contributor, Dubai, UAE

“Joe’s clever concept, “Dragons & Enemies,” provides a new way to contend with the negative external forces and internal head trash that often clouds our judgment and prevents us from moving forward in a productive manner. (You) are sure to emerge happier in business and in life.”
Alana Muller, Founder and CEO, Coffee Lunch Coffee and Author of “Coffee Lunch Coffee:  A Practical Field Guide for Master Networking”

“Joe has been offering me gold nuggets of wisdom since our undergraduate days in the University of Michigan’s engineering program.  It’s no surprise that he’s now mentoring hundreds through the maze of obstacles we all confront on our way to success. Be thankful that he put all of his expertise into Dragons & Enemies!”
Steve Jermanok, Founder of, Author of over 1500 articles, 3 books, and the film ‘Passionada’ (2003)

“Joe mixes humility, confidence, results and wise counsel into a unique, knock-down barriers achievement.”
Brian D. Newby, Executive Director United States Election Assistance Commission

“Just when you thought there were no new relevant perspectives, Dragons and Enemies applies self-awareness to business in a practical and engaging way.”
David Parker, President, CEO DapaKapa Productions, Inc.

“Dragons & Enemies blends contemporary eastern philosophies, cognitive psychology and Mr. Lieberman’s career as a successful entrepreneur.”
Dr. Dan Somberg, PhD, Psychologist